Q. Why no?
A. Well on the other side of the coin, there are other people who make enquiries and can easily afford our rates, but for some reason or another choose to go elsewhere. In some cases, I just shrug my shoulders but in other cases I do despair somewhat. For example, some reasons people have given me for going elsewhere include the suggestion that we ‘were not local enough’, ‘were too personalised rather than mass-market’ and ‘didn’t give out a free CD!’
Some people go elsewhere because they are under the false impression that all CV writing companies are the same, and they mistakenly think they will get the same service and the same quality product elsewhere for £10, £20, £30 cheaper. I guess such people just don’t understand the nature of CV writing, and the CV writing sector, but it does frustrate me a bit when someone say something along the lines of ‘I don’t doubt that you are the best CV company, but this other firm will do it for £20 cheaper.’
It’s crazy – it’s a bit like the Manchester United chairman saying to the manager ‘yes I’m sure Wayne Rooney will guarantee us a lot of goals, but my auntie says she will play centre forward at half the price!’
Q. Do you think your CVs are worth it?
I genuinely believe that we rate the best CVs clients will find anywhere, at any company, anywhere in the world. This includes companies that charge double, triple and quadruple the prices we charge.
I think our prices are very fair considering the effort our consultants put in and the advantages we give clients in the job market compared to other companies.
Q. So you really are quality conscious?
A. Yes, most definitely, being quality focused is what has helped us get where we are today.